PLMA 2025 The Finnish Country Pavilion is fully booked. Sign up for the waiting list and you will be informed if any additional space for the pavilion becomes available. PLMA Amsterdam is the Europe’s largest trade show dedicated to private label food and drink. Messeforum Oy and Fennopromo Oy will organize the Finnish Country Pavilion at PLMA, RAI Exhibition Centre, Amsterdam, The Netherlands from 20 to 21 May 2025.